We partnered with the Peace Corps to create a modern look and feel, including a revised brand platform, logo, and tagline.
I developed the tagline, "Make The Most Of Your World,"
and the brand guidelines.
I also wrote their updated "Peace Corps Catalette,"
a booklet for potential volunteers.
I developed the tagline, "Make The Most Of Your World,"
and the brand guidelines.
I also wrote their updated "Peace Corps Catalette,"
a booklet for potential volunteers.
The logo, visual identity, and tagline have been applied to all materials,
including country offices, the new website, and the Peace Corps’ headquarters.
including country offices, the new website, and the Peace Corps’ headquarters.
AWARDS
The One Show - Merit Award for Rebranding
Business Insider
Business Insider
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LOGO DEVELOPMENT
I was lucky to play a part in the logo selection process and work closely with our designer.
Here's a short video that shows the historic update:
Here's a short video that shows the historic update:
LET GIRLS LEARN - VIDEO
I wrote other scripts and materials for Peace Corps when needed. Here's one.